Where The Suckers Moon
The Life and Death of an Advertising Campaign
Randall Rothenberg
ISBN: | 9780679740421 |
Publisher: | Vintage USA |
Published: | 9 June, 1996 |
Format: | Paperback |
Language: | English |
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Where The Suckers Moon
The Life and Death of an Advertising Campaign
Randall Rothenberg
A chronicle of the brief relationship between a recession-plagued Subaru of America and its advertising agency is peppered with insider's perspectives on the modern advertising world. Reprint. 15,000 first printing.
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