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How to Make a Purple Cow
Seth Godin
ISBN: | 9781591841678 |
Publisher: | Portfolio |
Published: | 24 April, 2007 |
Format: | Paperback |
Language: | English |
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Editions: |
5 other editions
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How to Make a Purple Cow
Seth Godin
Shares the secrets of creating innovative marketing approaches, explaining how to find success by building good ideas right into a product or service and emphasizing the importance of creativity, initiative, and strategy.
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