| ISBN: | 9781442347144 |
| Publisher: | Simon & Schuster Audio |
| Published: | 3 April, 2012 |
| Format: | CD-Audio |
| Links | Australian Libraries (Trove) |
| Editions: |
4 other editions
of this product
|
An analysis of the role of persuasion in everyday life and the qualities of effective salespeople traces the author's international travels to learn the art and science of selling, providing coverage of such topics as the importance of a good narrative, the cultural influence of sales and role of sales as social discourse. Simultaneous.
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