ISBN: | 9781136181450 |
Publisher: | Routledge |
Published: | 5 March, 2013 |
Format: | ePub |
Now in its fourth edition, the hugely successful Emarketing Excellence is fully updated; keeping you in line with the changes in this dynamic and exciting field and helping you create effective and up-to-date customer-centric e-marketing plans. A practical guide to creating and executing e-marketing plans, it combines established approaches to marketing planning with the creative use of new e-models and e-tools. This new edition seamlessly integrates social media technology like Facebook check
Shop Preferences
Customize which shops to display. You can include the following shops by logging in to change your settings.