The 100 Greatest Advertisements 1852-1958
Who Wrote Them and What They Did
Julian L. Watkins
ISBN: | 9780486205403 |
Publisher: | Dover Publications |
Published: | 28 March, 2003 |
Format: | Paperback |
Language: | English |
Links | Australian Libraries (Trove) |
Editions: |
1 other edition
of this product
|
The 100 Greatest Advertisements 1852-1958
Who Wrote Them and What They Did
Julian L. Watkins
Styles in advertising will change, but there is no copywriter, artist, or campaign planner who will not profit by studying proved successes, whether of 50 years ago or today. In this single volume are 100 of what are probably among the most successful advertisements ever to appear in print, plus an additiional 13 added especially for this edition. These 113 ads are proven salesmen―almost every one had phenomenal results. They have not been included because of personal whim, or for their beauty
Shop Preferences
Customize which shops to display. You can include the following shops by logging in to change your settings.