The Leader's Guide to Storytelling

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Cover Art for 9780470548677, The Leader's Guide to Storytelling by Stephen Denning
ISBN: 9780470548677
Publisher: John Wiley and Sons Ltd
Published: 5 April, 2011
Format: Hardcover
Language: English
Links Australian Libraries (Trove)
Editions:
6 other editions of this product

How leaders can use the right story at the right time to inspire change and action This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time. Stephen Denning has won awards from Financial Times, The Innovation Book Club, and 800-CEO-READ The book on leadership storytelling shows how successful leaders use stories to get their ideas across and spark enduring enthusiasm for change Stephen Denning offers a hands-on guide to unleash the power of the business narrative.

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