Predictably Irrational

The Hidden Forces That Shape Our Decisions

Cover Art for 9780007319923, Predictably Irrational by Dan Ariely
ISBN: 9780007319923
Publisher: HarperCollins UK
Published: 6 March, 2009
Format: eBook
Language: English
Links Harper Collins
Editions:
34 other editions of this product

Why do smart people make irrational decisions every day? The answers will surprise you. Predictably Irrational is an intriguing, witty and utterly original look at why we all make illogical decisions.

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